SR
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Butter is the app to hang out with new friends. It helps young adults find and build friendships by connecting over social plans — think weeknight dinners, going for a run, grabbing a coffee — and its tagline is "invent yourself."
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Sam, Butter's founder, frames it as more than a friendship app — a lifestyle companion where you can create the life you want and become the person you want through connection. It's built around frequency and proximity of connection by meeting over the things you already love doing. It's not just a platform for people experiencing disconnection; it's also for people with a niche interest they love and want to share. Butter has already hit 10,000 users and is gearing up to launch across Australia.