A founder answers

What does "the messy middle" feel like for a founder?

Shakeel calls it "the void" — the 6–7 months after both founders quit their jobs but before they'd committed to an idea. Constant pitching of ideas to each other. Frameworks that didn't work. Two co-founders in a void with no external accountability.
— Shakeel Lala, Marloo (Ep 27)

The full answer

SL
Shakeel Lala · Marloo
EP 27 · Co-founder, Marloo
Show notes ↗

Shakeel calls it "the void" — the 6–7 months after both founders quit their jobs but before they'd committed to an idea. Constant pitching of ideas to each other. Frameworks that didn't work. Two co-founders in a void with no external accountability.

More from this episode

Internal pressure > external pressure. Shakeel describes setting expectations of himself so high that external pressure feels small by comparison. The internal-pressure-as-anchor approach is the survival mechanism.

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